Wholesalers are responsible for purchasing products directly from manufacturers in large volumes and selling them to distributors, retailers, and others in smaller volumes. Buying in bulk is the most cost-effective method of filling store shelves with your preferred merchandise. Here are several pros and cons of buying wholesale products:
Low cost: The ability to buy from local or foreign wholesalers means that merchants may pay much less than what would be expected if they buy individual items. To get the best prices it is necessary to buy in bulk. Wholesalers are rarely willing to sell a small quantity or individual items to merchant members or consumers.
Easy to use – Retailers prefer the simplicity of buying in bulk because a wide range of products can be purchased in one destination. Wholesalers have the ability to stock products from multiple manufacturers, making it easy to choose the right products to meet specific needs. In addition, buying from one place saves a lot of time by not having to keep traveling to different stores.
Negotiate the price: Wholesalers are likely to agree to negotiate the most attractive price for merchants who visit frequently. This has the advantage of helping both the wholesaler and the merchant by attracting a regular customer and at the same time offering the most attractive prices to regular buyers.
Shipping: Most large wholesale centers offer a shipping service for larger orders. Although this may involve a small charge, it is still a convenient option for those companies that do not have regular access to adequate transportation.
Storage space: If a merchant plans to buy in large volume, it is essential to have enough storage space to store the products until they are sold. For those who don’t have enough on-site storage space, it might be necessary to utilize the rented space, which will increase overall business costs.
Online Sellers – Not all wholesale centers are willing to work with smaller online merchants. This means that the most attractive offers are only available to large teams or established retailers.
High investment: Before being able to buy in bulk, it is necessary for the buyer to have a significant capital saved. Most wholesalers have a minimum order limit to ensure products are purchased in volume, which could pose a problem for the small business just starting to enter the retail business.