There really is no better time than now, in this day and age where we are so blessed to live to become a holistic fashionista. We are at the pinnacle of a healthy living revolution where being skinny or overweight is out of style – being healthy is so chic! Building your holistic business is about defining your brand and crafting your authentic marketing message. My brand is about empowering the holistic fashionista to be healthy and pursue her dreams. Find out if you are one of us!

What exactly does holistic mean?

Holistic means wholeness or unity. Whether you’re looking at your health, your wardrobe, or your life in general, when you look at it like a big cake. When you see life holistically, then all the magical pieces start to fall into place: work, love, play. I don’t know about you, but when you live the dream and do it in style, life becomes amazing.

With holistic living there are no shortcuts, quick fixes or ways to cheat, which is why the process of being holistic is so great. You can eat healthy and delicious meals (who cares about fad diets and calorie counting), use skin care products that don’t contain harsh ingredients (bye-bye acne), you can detox and cleanse your body for energy at through the roof (more time to play dress up!), and the best part is that you get to capitalize on being YOU.

The best part of fashion is showing your individuality and we believe that your style is part of that big cake.

Who is a holistic fashionista?

Female. okay, duh.

Environmental friendly.
While he doesn’t like to drink from water bottles because they contain hormone disruptors, when he does, he always recycles. He loves nature, fresh air, and a healthy dose of vitamin D (aka sunshine). Aware of his surroundings and finds inner peace in solitude, he can collect rocks or heal himself with crystals, because his intrinsic nature has a loving relationship with nature. She will romp in nature any day.

Elegant.
In the grand scheme of things, this girl knows what she likes and isn’t afraid to think outside the box. Her home matches her creative sensibilities and her wardrobe is definitely plentiful, maybe even bursting at the seams. She loves shoes, art, fashion, home decor, color, texture, and many other cool things, especially vintage. Basically everything she does is stylish.

Health awareness.
She may or may not be a vegan or vegetarian, but she does care about what she puts in her mouth, just not in that “I might get fat” frenzy. A true advocate for healthy cooking, she frequents local raw food restaurants, organic juice bars, and picks her own vegetables at farmers markets. She is not one to count calories, she is perfecting herself well with her body weight and her image. She knows that she is fabulous inside and out!

Music and Fan Art.
He may not listen to your favorite band, but he has a favorite band, if not 20 of them. Since she has been involved in the art scene: she goes to museums, attends local art shows and enjoys some of the finer things in life. His music collection is as eclectic as his rolling shelf of vintage finds. You probably collect things and put them on display for your company to admire. She loves things.

amateur.
Favorite hobbies like: shopping at the flea market, running errands are her favorite super high wedges, and catching up with friends over tea or low sugar cocktails, this pretty lady has things to do and people to see. Getaways with boyfriends (or husbands) or a weekend retreat with your other holistic fashionista to get some rest and relaxation. She probably frequents bead shops or thrift stores (on occasion) and never forgets that homemade things are tastier and more sentimental.

Cold.
It’s not too much granola and it’s not too stiff. He likes to have fun and knows his limits (he may slip from time to time, but hey, that’s what detoxes are for). She dresses to show her individuality and the artistic side of her. The girl can’t help but captivate her audience, turn heads at parties, or part her hair in a fun way because she’s the next trendsetter. She does NOT follow trends; she makes them. She is the girl you want to meet. Better yet, it’s probably you.

Ambitious.
He knows what he wants (and usually how to get it) and has a creative adventure that he goes after in a big way. The talented holistic fashionista has a business idea running through her veins or a blog that she is (or will soon be) making money to supplement her purchases. Even when times are tough or energy is low, her positive mindset keeps her in check. She will never give up on her dreams; she is a true warrior at heart.