Category Archive : Digital Marketing

SEO content writing is a critical component of your online advertising. Whether you use the article writing tips provided below or simply focus on SEO on your web pages, without optimizing your website or blog for search engines, particularly Google, you will lose a lot of potential traffic. In fact, you’ll be lucky if your web pages appear on the list, let alone on the first two pages.

A list from page n. 1 or n. #2 will get you traffic, but you really want to be on page #2. #1 for a selection of your important keywords; You have to work hard for that, and the more competition you have, the harder you have to work. To find the competition, simply enter your keyword into the Google search box and perform a search.

Types of Google searches

To get the most out of SEO content writing, it’s important that you understand how many other web pages are using your keyword choices. By simply performing a search for the keyword without delimiters, you will receive results showing pages that use the keyword in any form. So for ‘article writing’, Google will list ‘article writing tips’, ‘article writing’, ‘articles and writing’ and pages using any phrase that uses both words in any order. You can also list pages that use only one of these two words.

When using the keyword in the “SEO content” form, the results will include web pages that use only that phrase, although it could be used as part of a longer keyword phrase, such as “SEO content writing tips”. If you use square brackets, then: [writing articles]Google will list the pages using just that phrase, with the words in the correct order.

If you do a search for your keyword using each of these forms, you’ll see the number of other sites using the same form of the keyword just below the search box on the results page. That gives you an indication of your competition.

Metadata hints

Don’t be discouraged if this is high, as the vast majority of these pages will be of poor quality and you’ll easily get over them with a few simple SEO techniques. One of them is to make your Meta content correct. It’s amazing how many sites, even those designed by self-proclaimed SEO web designers, fail to get the correct Meta content on every page of the website. Here are some tips.

Metadata: The metadata appears in the Head section of your HTML page. This is the top part before you get to the Body section that includes the visible data. The contents of the Head section are only visible to search engine robots and are not seen on the web page.

Title tag: This is what you see as the title of the web page in Google search results. Must not be longer than 59 characters, including spaces. Some say more or less, but that’s what Google seems to use, so stick to 59. Include your page’s keyword at the beginning and any secondary keywords after that.

Description tag: This is what you see below the title on your Google listing. Include your main keyword at the beginning and describe the meaning of your web page. Do not use more than 160 characters, including spaces.

keyword tag: Not many search engines use this, but it doesn’t hurt to include it. Please list no more than 5 keywords or phrases that describe your website, separating them with a comma.

Check the source code of the web pages that are competing with you for your keyword. These will show you the format to use and also what your competition is doing with their metadata. To do that, go to your website and right click on any web page, then click “View Page Source”.

That’s the first fundamental lesson in SEO content writing: make sure your metadata is complete. Google and other search engines use this in their listing, and if you don’t have any then you have less chance of ranking high. This is one of the most important online article writing tips you can get if you are publishing your articles on your own web pages.

All businesses, even small ones, need some form of insurance. Generally, general liability insurance is a good place to start. If you’re involved in a business that requires you to talk to customers face-to-face, whether they visit you, or you visit, or have access to someone else’s equipment, then you probably need insurance. Even if you only represent a client’s business and don’t meet with them in person, there is always the possibility of a lawsuit of some kind. Small business and professional insurance are available.

How much will it cost you? The cost depends on factors such as where you are located, where you do business, the type of industry you are in, the size of your business, the limits/deductibles you select, etc. As the person responsible for a business, you need to ensure that it is properly protected against any potential risks and unexpected legal problems.

Some small business general liability insurance includes advertising protection. This is something you might need if you’re worried about copyright laws and possible libel charges.

What about the robbery? General liability insurance generally covers only third-party losses for which your organization may be partially responsible through negligence. If you’re worried about your property being stolen, look for a policy that includes that kind of protection.

Mandatory Small Business Insurance

You will likely need some form of insurance to operate legally. Depending on your state, there are some types of insurance that even small businesses are required to have. If your business operates vehicles, for example, you’ll need auto insurance. In some states, workers’ compensation is also required (if you have employees).

Even if your business is going to be primarily online, you may still need cybersecurity insurance. Small businesses are victims of data breaches all the time. A single security problem can cost you a lot of money. Imagine what would happen if all of your customer’s personal data was stolen.

Make sure you understand the true ramifications of all policy terms and limits before deciding whether or not it’s right for you. Insurance policies can be a bit complicated, especially if there are industry-specific terms that need to be understood. Read each of the policy’s endorsements and exclusions and make sure you understand all the details.

Find affordable small business insurance at Hiscox Business Insurance. It is very affordable, but complete. No matter what type of industry you’re involved in, Hiscox likely has an insurance plan tailored to that industry.

Learning to read sentences instead of words is the key to speed reading. Most people can learn to do this in just over 2.5 hours. In such a short time they can double their reading speed. Let’s learn how to do this in this article.

When you first learn to read, you learn to read words one letter at a time. For example, dog is initially seen by your brain as a series of letters DO G. You say each letter out loud and pronounce them to create the word dog.

The same can be done with the word hot. At first it looks like three separate letters. However, when you put the letters together you get the word hot. This is where it starts to get interesting. What happens when you put the word hot in front of the word dog?

The word hot dog is not hot nor is it a dog. Instead, his brain perceives these two separate words as a single unit of meaning. He is now reading a short sentence instead of individual words. Let’s look at another example that is even longer.

Let’s see the name of this country. This country is called the United States of America. Notice that the county name consists of four separate words: United, States, Of, and America. Your brain doesn’t look at these four separate words and feel like it’s overwhelmed. Instead, you see these four separate words as a single phrase, the name of the US.

By training yourself to see larger and larger groups of words as individual sentences, you can easily see how your reading speed would increase dramatically. It’s easy to learn and only takes a few hours to accomplish. Try it. You will like the results you experience.

Instagram’s simple platform and focus on photos make it the perfect app for real estate agents to share their listings. However, agents unfamiliar with the platform may not know what kind of images to post. Simply posting a photo of your listing with the address and a description will not draw much attention. You need to create a story around the listing and share multiple photos to tell that story.

The easiest way to start “Instagramming” your listings is to use Instagram during an open house. Below are 7 different photos you can take to create and share your open house story.

start with a selfie

A “selfie” is a photo you take of yourself. Take a selfie in your car, in front of the sign, or by the front door. Cap it off with something like “Excited to host an open house at 12345 Main Street.”

your favorite room

Take a photo of your favorite room in the house. In the caption, have your followers imagine life in that room. For example, if your favorite room is a bathroom with a huge bathtub, say something like “Can you imagine coming home from a hard day at work and soaking in this bathtub? Wonderful!”

Your favorite outdoor feature

Photograph your favorite outdoor space. Again, have your followers imagine living there. “Take a look at this built-in barbecue. Would you love to host summer barbecues in this house?”

Say hello to other agents

A shoutout is a reference to social media. If a real estate agent you know comes to the house with clients, take a photo with them and congratulate them in the caption (be sure to use their Instagram account if you have one). Your photo caption might say something like this “Look who stopped by my open house today! Thanks for bringing your buyers @realestateagent.”

Share your “to do list”.

Write or write a list of the things you need to do to prepare for the open house and then post a photo. This gives people an idea of ​​the services you provide when you host an open house. You can also share the homeowners to-do list to educate people on how to prepare for an open house.

tools of the trade

Do you always bring a specific bottle of water to open houses? Do you often bake cookies or bring a vase of flowers? Design your items and take a photo. The caption might say something like “Here’s my open door survival kit!”

Get owners in on the fun

If the owners are nearby, take a photo with them. Tag them and ask them to share the photo on their Instagram and tag you!

Instagram is easy to use and the perfect platform for realtors who aren’t familiar with social media but want to use it to market their listings. With a few clicks of your smartphone camera and some clever captions, your next buyer could be one of your Instagram followers.

Andrea May has identified ten cognitive biases and we have considered the first six: Confirmation, Anchoring, Curse of Knowledge, the Dunning-Kruger Effect, Functional Fixation, and Mere Exposure Effect in previous articles.

We will now look at the next two cognitive biases and discuss how we can counteract their effect through our training design and delivery. Bias titles and descriptions are from Ms. May. The comment is mine.

1. Bias of Not Invented Here: The tendency to discard information, ideas, standards or products developed outside of a certain group.

I have encountered this bias with respect to case studies. It’s always best to have case studies that are as realistic and true to the industry as possible. This will allow participants to get the most benefit from your assessment and findings.

However, if you draw case studies from real situations that some of the participants may be familiar with (or may even have been involved with), they will spend so much time explaining the situation that the group will rarely come to an assessment. Or worse yet, they will automatically refer to how the situation was actually handled, instead of objectively assessing the situation and coming up with creative solutions, which is why you chose to use the case study activity in the first place.

Selecting case studies can be a minefield, because you can never please everyone. For example, when designing a class to teach supervisors how to motivate their employees, I asked for examples from their managers. It was not possible to incorporate all of their examples, so I had to select those that referred to different motivational challenges.

Feedback from some of the participants revealed their dissatisfaction with the case study options as they did not see their particular area of ​​work represented.

I often use general case studies because the situations are common to many organizations, the strategies for handling them are easily transferable, and I will not meet participants who were involved in the situation. However, even when you present the case study from this perspective, there will be participants who complain. Sigh…

2. Reactance: The urge to do the opposite of what you are asked to do in order to preserve your freedom of choice.

I try to minimize the possibility of this bias by giving participants options.

Participants can choose where to sit, who to partner with, and how they want to participate. If there are case studies, they can choose which case studies are most relevant to them and work on them. If there are worksheets, I let the participants decide if they want to write down their answers or just remember them when it’s time to discuss them.

To the extent possible, I do my best to create and maintain a collaborative environment.

I even make sure to say “Please” when giving instructions (both verbally and in the participant manual) to soften their impact.

If you have recognized and addressed these biases, it would be wonderful to know what you did.

When a parent sees their role as a “job”

This strikes me as an interesting question. Has it ever occurred to you? Have you ever found yourself thinking “this is the hardest job I’ve ever had?” Well, it didn’t occur to me until I had a heart-to-heart with my husband last month.

She was describing her typical day at home, the walk to school, the shopping spree, the school pick-up, the quick-cook dinners and the run to and from dance class. The time-pressed bedtime routine now when the clock passes 8:00 pm and you desperately wish those kids in bed with the lights off would do this again tomorrow. My husband is able to do all of this on a strict “every minute counts” schedule.

In his mathematical mind, he has reduced each activity to an equation of seconds and minutes, going from A to B to C, all the while counting down within himself. WOW!

I, on the other hand, am more relaxed. I have a schedule and I value “being present”. I allow time for discussion and time to slow down because sometimes kids need help getting in or out the door. I go less by the clock time and more by the rhythm of the day. I still do things on time.

A difference in views

This realization stopped me mid-conversation. I was really surprised and intrigued to notice this differentiation between us. So he feels that it is his “job” to take care of the children. He feels the same pressure to do chores and get the kids to places on time as he would to meet work deadlines and have a boss to check on his progress! He moves through the house with the same energy, speed, and determination as someone with great purpose.

But not me…

What “being a father” means to me

In my opinion, parenting is “a way of life.” I thing to be a father. I was lucky, blessed. I did it expecting to make sacrifices. I am a kind person by nature and feel that it is important to help others first. Being a parent is fun for me and it gives me a sense of pride and joy, and I wonder about the future.

While my laid-back nature exudes positivity and passion, it’s easy to see how others can feel overwhelmed.

The role of gender in parenting

So I was so intrigued to learn that my partner and I had such contrasting views on parenting that I started an unofficial research poll on social media.

I asked the parents who identified themselves as mothers and those who identified themselves as fathers to answer “yes” or “no” to whether or not they felt that parenting was a “job.”

What Other Parents Said: My Social Media Survey Results

My social media capture ended up being small, even though the survey was sent out across many platforms and many viewers. Facebook, Twitter and Instagram are the most used. I couldn’t design an official poll from my Facebook page, so I posted it as a comment of general interest.

Availability, interest and commitment seemed to be the main reason for the small sample size. He was still impressed by the results. I can’t wait to share the findings!

But first, a few things to note about limitations:

More people who identified as “Dad” responded to the survey overall than people who identified as “Mom.” (This may have skewed some of the results)
The sample sizes of both groups are small and may not be generalizable to larger populations with more equal sample sizes.

The survey simply captured people who wanted to respond and had time to do so during a limited 48-hour window.

Social media results from my survey: Do dads see paper as their “job”?

Social media results from my survey:

Over a 48-hour period, 8 people responded to my survey question “Do you consider parenting your ‘job’?

The results were 63% “yes” for dads!

Only 37% answered “no”.

Social media results from my survey: Do moms see paper as their “job”?
Social media results from my survey:

During a 48-hour period, only 5 people answered my survey question “Do you consider being a mother to be your ‘job’?

The results where only 20% “yes” for moms

The vast majority -80% answered “no”

Discussion of the results

So now I’m really curious! Why do men or people who identify with the role of “Dad” tend to see the role more as a “job” and why do women or people who identify as “Mom” largely not consider raising children a “job”? ?

It is due to longstanding outdated views that traditionally Dad would work outside the home, traditionally being industrious and probably the “breadwinner”.

Or is it just Dad’s thing, that it’s all work?

And similarly, why do most women or mothers NOT consider their role as a “job”?

Because we are traditionally the caregivers and the breeders of children?

Or because we are more likely to take time off from our actual work to care for children as needed? So does that change our idea of ​​what a “job” is for us?

The dynamic seems multifactorial, and unfortunately for my question, although a few people responded to the survey, no one left any comments. Feedback would have been really helpful in helping us understand what parents really think about their roles and why.

How the results influenced us

Looking at the results and reflection of our own personal discussion, my husband and I have changed a few things for ourselves. I feel like because my partner feels like they’re “always on,” even though they’re home, they don’t recharge in the same way I do.

You do better with a specific time to unwind at the end of the day, on your terms, in your own way. May you have your time. As a supportive partner, I help create and maintain this time for him.

As for me, I’m not so regimented. I recharge when I have 5 uninterrupted minutes to take a few sips of tea or coffee. I recharge in a few minutes of silence, or a few minutes of sitting on the couch before getting up to redirect my attention to the next full effort. Some people seem to work better with short, frequent breaks, and others seem to prefer long, consistent hard work and a long period of rest, safe in the knowledge that they won’t have to get up to go back to another round of “work.” “.

Once again, the old adage is true: a good relationship is all about commitment! When you take the focus off disagreements and work to adjust the niceties, you improve teamwork.

Hopefully these social media survey results will not only help my family, but yours too!

To view the survey results directly, visit Considering a Job as a Parent?

Founded in 2008, gold organ offers simple and delicious beverages and nutritional supplements. The products are mainly related to coffee and tea. They focus almost all of their products around an ingredient known as Ganoderma. What Ganoderma is supposed to do is build a strong and healthy body while increasing life expectancy. In addition to products containing Ganoderma, they also offer a business or income opportunity for those who are interested in sharing their products with others. However, can you really earn a legitimate income with the Organo Gold opportunity?

The thing: As mentioned above, Organo Gold offers drinks and supplements that contain Ganoderma. I will explain some of these products along with the benefits of each along with the price when it becomes available. Two of the products will be related to beverages and one will be related to supplements.

1. King of Premium Gourmet Organic Coffee – This $46.50 box of coffee comes with 25 sachets per box and contains pure organic Ganoderma. To enjoy this drink all you have to do is place one of the packets in your coffee cup, add hot water and mix. It is designed to provide drinkers with the benefits of Ganoderma and support the overall wellness of the body.

2. Gourmet hot chocolate – For only $31.50 you can get a box of this product with 15 Sachets all enhanced with Ganoderma Lucidum. It has a rich flavor and requires the same instructions as the King of Organic Coffee; For, Add hot water and mix! It is designed to support the well-being and general health of the body as well.

3. Ganoderma spore powder – Like almost all of their products, this supplement is enhanced with Ganoderma Lucidum. This product can be purchased in packs of 90 capsules for $99.00. It was designed to extract as much potency as possible from Ganoderma and contains rich, natural beneficial compounds for overall health and wellness.

The opportunity: Just like any other company around the world, Organo Gold has a compensation plan. This is how distributors can make a profit marketing or selling their products, payments can be daily, weekly and/or monthly. There are seven total ways to earn money or rewards through the Organo Gold business or income opportunity: Retail Earning, Fast Track Bonus, Dual Team Bonus, Single Tier Bonus, Single Tier Matching Bonus, Generational Bonus, and Global Bonus Pool. I will explain some.

1.Retail profit – This is where it all starts to earn money through Organo Gold. By selling products to retail customers, you can earn profits of up to 50% paid daily and/or weekly.

2. Double team bonuses – This payment method is only offered on a weekly basis, but if you can grow your business, you will get paid this way. They use a binary point system when it comes to this payout by building one team to your left and one to your right. Once you are able to build and motivate your two business teams, you have the potential to earn an incredible $75,000 per week!

3. Global Bonus Pool – This is the maximum reward that Organo Gold offers to its distributors and is earned Monthlypaid out Quarterly. When and if you reach this payout level, you can actually earn 3% of the total Commissionable Volume of a level worldwide. In other words, you are paid for all the success of the company with a 3% share. wow!

The cost: To become a distributor and take advantage of the Organo Gold business or income opportunity, there are two main things you must do: Should make!

1. Sign up – Enroll in the company and as an Independent Distributor. This process is very simple and only takes a few minutes to complete.

2. Buy a trade entry kit – The cost of the Business Kit is $49.95. Once you’ve completed enrollment and purchased this Business Kit, you’re ready to rock! The Business Entry Kit is one year’s free access to your BackOffice and Organo Gold will also create a professional replicated website for your new business. The business kit also includes a distributor folder, brochures and applications, a variety of coffee samples, and access to bulk purchases.

To conclude, yes you can make money with Organo Gold!

Final Thoughts: Organo Gold is a very interesting company. Their products are great for general wellness and health that contain Ganoderma. The compensation plan is also very lucrative, as long as you know how to use network marketing effectively. However, even if you don’t know how to use network marketing effectively, you will still be able to earn an income stream from taking advantage of your business opportunity, as long as you work at it every day. If you don’t work on it, obviously, you won’t get any kind of income. But if you are in the industry and committed to generating a substantial amount of income, this company definitely offers that capability.

The only difficulty I see with this company is the products themselves. Don’t get me wrong, they offer outstanding products. However, when it comes to Network Marketing you should look for a product with a mass market! The reality is that it doesn’t Everyone drink coffee, tea, or hot chocolate regularly enough that you feel the need to buy large quantities of the product. However, for those who are coffee lovers, they would like Love be educated about Organo Golds products and experience them as well and also become stable and long-term customers.

If you are looking for a company with mass marketI assure you there are plenty of them out there! In fact, I have been able to discover a way to generate a substantial amount of residual and passive income from home with a product that has a massive market, meaning there are only a handful of people who would have no interest in it.

It’s called Saving Money! Connect with me and get your free report on exactly how to get involved with a mass market company in relation to saving thousands of dollars every year plus earning thousands of dollars too!

*Dustin Hale is not affiliated with Organo Gold or its business opportunity.

In recent years, social networking sites enabled by Web 2.0 technologies have dramatically changed the way we use the Internet. What was once a one-way connection has transformed into a dynamic connective medium, allowing users to share a wide range of content, including blogs, photos, videos and more.

However, how have social networking sites like Facebook changed the way online marketers advertise online? On the one hand, they have made our job much easier. Facebook is the ideal medium for advertising in a viral environment by nature. These online social directories use an interactive format that allows users to create a personal profile, connect with other users, and share content.

In a sense, these users have already effectively segmented themselves, coming together through similar interest groups and connecting through content. These behaviors, which are inherent to social networks and enabled by Web 2.0, create valuable networks of targeted and targeted demographics. Now more than ever, the “Net Generation” is getting involved in social media and presenting online marketers with the opportunity to market to pre-defined segments of online users by positioning brand messages on sites where these users spend time online.

Furthermore, these social networking sites are growing at an exponential rate, adding more and more users from more diverse backgrounds. Facebook was initially created just for college students, but last year it was opened up to anyone with an email address. According to Microsoft, Facebook is the sixth most trafficked site in the US and now has more than 73 million registered users across 40,000 different college, high school, work-related and geographic networks. This represents a growth rate of 530% in a single year.

The tactic through which advertisers communicate with these segmented online audiences is known as Social Media Marketing (SMM). SMM has become a popular tool for search engine optimization (SEO) thanks to its unique ability to improve website visibility, name recognition and brand awareness among targeted online audiences through the acquisition of a network of relevant links.

So what opportunities does Facebook present for targeted online marketing efforts? Among internet users ages 18-24, Facebook ranked first on the list of favorite sites in the most recent Trending Youth survey. More than 70% of women ages 17-25 indicated that Facebook was their favorite site in terms of time spent online. For men, this figure was still a mighty 56%. This demographic is clearly technology-driven, thanks to their growth in a culture that regards time online as an integral aspect of daily life. More than half of those surveyed visited Facebook at least once a day, logging an average of 35 minutes on the site.

Additionally, these users are familiar with online environments and are adept at searching for and finding specific content that interests them. Therefore, social networking sites, especially Facebook, provide online marketers with the opportunity to engage users with advertising messages at critical moments of relevance.

So how can we use social media marketing to effectively engage these elusive young adult audiences? Below are several ideas on how to use social media marketing on Facebook.

  • Connect through groups: Facebook has an endless number of shared interest groups that users join for countless reasons. These groups cover an unlimited number of topics and interests, from marine biology to snowboarding, politics, rap music, and Italian food. No matter what your interest or target market is, there is a group for you. take it from me I am a registered user of Facebook, or “Facebooker” since 2003, and I have seen a group for everything, literally. Many even have a local focus, like the Denver Broncos fan groups or the Denver Chinese Student Group. Each of these groups has its own page with a forum, discussion board, photo gallery, etc. This is the best place to position messages for specific niche audiences, as it almost guarantees that everyone who sees it will fit your target profile. In the past, when I was trying to drive traffic to a video site I worked for, I’d post descriptive and engaging links to relevant videos on the group’s “wall” or discussion forum. I saw great results as many of the members of this particular group, who were into skiing, followed these links to watch videos about their favorite sport, skiing.
  • Connect through apps: Recently, Facebook has opened up its platform to third-party developers who have created myriad apps, ranging from fantasy stock-picking simulators to “beer pong” video games to world maps marking desired travel destinations. Users can add as many of these apps as they like to their profiles, creating opportunities for marketers and developers to subtly integrate marketing messages into these apps and their features. Many developers have already done so and are no doubt reaping some significant benefits, not only through increased brand awareness, but also through the traffic generated from Facebook, which many have connected to their own sites.
  • Connect through content: Because Facebook allows users to post videos, images, links, photos, and more, advertisers can seamlessly use social media marketing strategies to connect with these groups through content. By positioning your content where your target audience is, you can be sure that your brand will be right in front of their eyes as they engage with your message. Facebook is a repository for an infinite amount of consumer data, what many experts have called “a community in a box.” So why not take advantage of this data by getting involved? Connect through content.
  • Connect through events: As Facebook grew, it added an “Events” section where users can post information about upcoming events and then invite their Facebook friends to attend. The entire events section is searchable, and users can quickly locate the events they are interested in, find the host name, location, time, and even a description of the event. Additionally, Facebook gives each event its own page, where users can RSVP, decline to attend, or even post information on the event page’s public discussion board, such as what to wear, what to bring, and so on. This presents social media marketers with a valuable opportunity to post events and then invite people who are likely to be interested in attending. In my own experience with this medium, I have created events for clients and then posted information and invitations within groups that align. For example, when promoting an upcoming reggae concert or college football game, seek out as many groups related to reggae music, college football, music, and sports as you can, and post event information on the forums. discussion of your groups to make sure that anyone interested now knows and expects.
  • Connect through mobile devices: Just this week, Facebook announced that it has partnered with RIM, or Research In Motion, and its BlackBerry device. In addition to BlackBerrys, Facebook is accessible to a wide range of other mobile devices. This presents valuable opportunities for advertisers to reach potential customers in a local level, positioning the presence of your company at the moment of relevance.

Still, Facebook’s explosive growth has not been without its challenges. In response to criticism from a host of groups, Facebook recently added additional security measures in an effort to better protect private information. As well as calming privacy fears, this is sure to encourage more users to join the site and share more information about themselves. However, this will also force social media marketers to be more innovative and creative in identifying and locating target audiences.

As you can see, Facebook users have taken care of the segmentation process, connecting through shared content and interests. These behaviors, which are inherent to social networks and enabled by Web 2.0, create valuable networks of targeted and targeted demographics. Now more than ever, the “Net Generation” is getting involved in social media and presenting online marketers with the opportunity to market to pre-defined segments of online users by positioning brand messages on sites where these users spend time online.

The company I work for, Fusionbox, a Denver Internet marketing company, uses social media marketing to combine the goals of Internet marketing with the capabilities of social networking sites and Web 2.0 technologies. Click here to learn more about social media marketing [].

Essentially, our SMM services create powerful forms of viral marketing that take advantage of the large audiences and user communities of social networking sites. Whether it’s on MySpace, YouTube, Digg, Facebook,, Flickr or any other, SMM is all about creating and connecting users with businesses through unique content.

For this reason, SMM can be used to build a network of links, spread brand messages, increase visibility and awareness, and even manage your company’s online reputation. After all, each of these social networking sites has millions of registered users, grouped into communities of similar interests. Now all you have to do is discern where your target audience hangs out online. What more could a seller ask for? No other channel allows companies to declare their identity, service offerings, value proposition and location within such a specific environment.

Our team of experienced and innovative social media marketing experts will effectively position your website content in a targeted digital space where it will be seen by those you want to see it.

Fusionbox is a leader in applying Web 2.0 technologies to the Internet marketing domain. Our services have been aptly considered Web Marketing 2.0 due to our ability to connect customers with customers by engaging the market and starting conversations through social media.

Children love to play; and the toys make playtime fun and engaging. Child development experts say that toys promote positive learning even when they entertain. Therefore, toys can be learning aids that improve various skills in your child. That said, not choosing the right toys for your child is detrimental. In fact, you should always consider age-appropriate toys and games when shopping. How do you know which toy is best for your child? The following guide sheds more light.

Main categories of toys available in the market


Self-themed toys are some of the most popular. Kids can play with all kinds of miniature vehicles, including buses, cars, trucks, and more. Consider this, every second, up to 8 Hot Wheels are sold. This is a brand of toy vehicles.


There are simple and complex puzzles that suit different ages. These toys are known to spark creativity and stimulate critical thinking. Rubik’s cube is one of the most popular puzzles created by a Hungarian toy manufacturer. Today, puzzles have gone to another level.


These are some of the oldest toys. They are much loved by girls because they are made to look like miniature babies. Plastic and fabric are the main materials used to create dolls. They are not only used by children; there are people who collect them as a souvenir or to decorate their spaces. Some people attribute spiritual significance to dolls.

Building games

These are separate pieces that can be put together to form a different model. These models could be cars, houses, and even spaceships. These toys are great for kids who like to be challenged. They are interactive and spark the imagination. There are adults who also enjoy wearing these outfits for fun.

digital toys

These are some of the most common toys today. This is because they are equipped with digital technology. They are very interactive and keep children on their toes. They incorporate virtual elements in which children can learn and access unique entertainment.

Toys that encourage physical activity

More traditional toys in this category include balls, jump ropes, hoops, spinning tops, Frisbees, foot bags, and many others. These toys make physical activity possible. Tricycles and bicycles for children will also promote the activity; making them great items to play with.

Ideal toys for various ages.

0 to 12 months

A newborn baby is happy observing his new surroundings. However, by the time they reach three months, they will be interested in touching on various items. Most likely, toys at this age end up in the mouth. In this sense, you must maintain maximum hygiene with toys. They love colorful and textured toys that look fun. Also, they love toys that make various sounds, such as crinkling and squeaking. These are the best options for this age group.

– Crib mobiles that come in bold colors
– Small dolls or stuffed animals that are fluffy
– Floor gyms
– Balls of cloth that are small
– Unbreakable mirrors
– Activity boards

1 to 2 years

This is a very curious age. Due to their enhanced motor skills, your child will want something more responsive. They may begin to interact with toys like the ones listed below;

– Bath toys such as rubber ducks and boats
– Stacking Rings
– Cups and nested boxes
– Toys that can be pushed or pulled
– Musical toys such as drums, pianos and tambourines
– Vehicles like colorful buses along with minifigures of humans.

2 to 3 years

This is a great age to introduce useful toys. Your child will want something that he can fully explore. They like phones and devices that fully interact. Toys that engage your whole child are exciting and below is a list;

– Tricycles and other riding toys
– Toy mobile phones and toy kitchen sets
– Flashy musical instruments
– Larger dolls and stuffed animals.
– Puzzles and construction toys.

4 to 5 years

This is a relatively mature age when more challenging toys are needed. It is an ideal time to have educational toys that stimulate their mind even more. The best options include;

– All kinds of soccer balls, basketball
– Bicycles with training wheels
– More complex puzzles
– Action figures
– Barbie dolls
– Arts and crafts kits.
– Electronic toys and touch-pads
– Costumes to dress up
– Table games

The benefits of buying children’s toys online

A wide variety of toys.

Shopping online will give you access to a wide range of toys for your children. Your local physical store may not even have the capacity to stock the various options available online. In this way, you can easily get the ideal toys for your children. From dolls to stuffed animals and musical instruments; You have many options to choose from.

it is very convenient

Buying toys online is certainly convenient. At the click of a button, the correct product will be delivered to you. For busy parents and guardians who don’t have time, this is a great way to kill two birds with one stone.

You get cheaper toys

Buying online will save you money. This is because you can select the best prices that suit your budget. Also, you can compare the prices of various online sellers to get the best deal. Online, you can also buy directly from manufacturers; which will naturally save you money.

You get high quality toys.

Because you can read user reviews and product specifications, you will be able to choose high-quality toys. Knowing the various components of the toy and the materials used in it will help you make a decision on the preferred quality.

You can buy toys abroad.

If you like a certain type of toy from a specific country, shopping online will break physical boundaries. In this way, your child can enjoy the most suitable toy from almost anywhere in the world.

Top tips for buying children’s toys online

Buy age-appropriate toys for your child

This is the most important purchase consideration. This is because you want to stimulate and entertain your child in the most effective way. Toys that are not age appropriate can even be dangerous for your child. So take your time when searching online and filter by the age you want to buy for.

Be very careful about the size of the toy.

Sometimes it can be difficult to determine the actual size of a toy online. It is imperative to request this information from your online seller if they do not provide it to you. Buy sizes that are first and foremost safe. Second, buy sizes that you think give you good value for money. For example, if you are buying a stuffed animal, confirm that it is larger than your fist; making assumptions can lead to disappointment.

Consider battery needs

Many electronic toys will run on batteries. In many cases, you will need to purchase these batteries separately. To do this, consider your budget needs. Also, find out where to buy compatible batteries for toys. Buying batteries in bulk is the best way to keep your child happy. Otherwise, you will have to deal with the hassle of buying individual units.

Know the shipping details

From return policies to shipping fees and shipping time, please inquire accordingly. Your online retailer should charge a reasonable fee for shipping. If the toy is broken or not what you were looking for, you must return it within a short period of time. The duration of the shipment will give you an idea of ​​when you will receive the package.

Read user reviews online

See what others have to say about the toy. Were many users excited or was the toy a big disappointment? Avoid common pitfalls by getting first-hand information from real customers. This is one of the merits of buying toys online; you get eye-opening comments.

Did you know this about toys?

– Toys are some of China’s most important export items. In fact, they make up to 70% of all the toys in the world.

– The largest toy market globally is the Americas with 41%, followed by Europe with 29%, Asia and Oceania accounting for 30% of the total toy market, while Africa lags far behind with a share of only the 1 %.

– Mr. Potato Head is the first toy to be advertised on television and the oldest toy in history is a stick.

– Did you know that Lego was not the original name? The first and original name was Automatic Binding Bricks.

– In 2012, a toy arrived at the International Space Station, courtesy of an American astronaut. This toy was the Red Bird from Angry Birds.

In advertising there are tried and true formulas you can use to ensure effectiveness. One of these is called the AIDA formula.

AIDA stands for Attention, Interest, Desire and Action.

Using this formula throughout your ad text is a way to verify whether or not your ad will be effective before you even test it.

Draw your attention

You can grab your audience’s attention with a headline, an image, a special font, or the way you use words. As you know, the best way to make sure people read your copy is to do something that makes them stop and take notice.


In addition to the above, the words on the page must hold the interest of the audience. The best way to do this is to explain the benefits of your product using words that set you apart from the competition.

longed for

Using the right words, you want to create a longing or desire within your audience to follow your call to action. You do this by showing them how your product will solve their problems and satisfy their wants.


Engaging your audience’s attention, holding their interest, and finding the words that create a desire well for your product will prompt your audience to respond to your calls to action at a faster rate than without applying AIDA.

How to apply AIDA

Create bold headlines, use active voice, white space, images, and other means to use AIDA in your copy. Understand that while you need to write copy for all four stages, your audience also goes through all four stages as they interact with your ad copy. If you can clearly identify the stages as you create the copy, whether it’s a sales page or a pay-per-click ad, then you’ve likely achieved AIDA.

It is a weeding process

You have to remember that you don’t want just anyone to click on your headline. You want someone to read your copy and buy what you’re selling. Therefore, for AIDA to work, do not use misleading or misleading headlines or images to attract readers. Be frank at all times and as clear as possible about what “inside” your headlines for the reader. Use images that are relevant to the copy and you will attract better leads. Ad copy isn’t just an attraction method, it’s also a weeding process.

Whether you’re writing copy for online or offline media, using the AIDA formula will help you create winning ad copy as often as you need to. Show your audience what your product can do for them and why they need to buy it using this method and it will work.