A brief history of business cards

Business cards are a common form of advertising and exchange of contact information between business people and the public. They have a long history dating back to the 15th century in China. The business card began as a “business card” or business card. It was a social convention subject to very strict rules of etiquette. The business card was introduced to Europe in the 17th century during the reign of Louis XIV, known as the Sun King. In the same century the practice began to take hold in English society.

At about the same time, the card moved from its social beginnings to a business purpose with the introduction of the business card. It was a period when newspapers were an underdeveloped resource and the media that is the center of today’s advertising did not exist. The trade card was designed to direct the public to a merchant’s location and usually contained a map and directions. This was at a time when the current street numbering system did not exist. These early business cards were printed using woodcut or letterpress printing methods, and were generally monotone or contained a small amount of dye.

Around 1830, lithography became the printing medium of choice, and colors became more important. In the United States, the tradition of the business card caught on and became very popular. For a brief period there was not much distinction between business card and business card. Gradually, the two types of cards began to separate. The rules of etiquette that emerged during this period began to make the idea of ​​a card emphasizing a business function unacceptable as a business card. In fact, when a person left a business card during a social visit to a house, it was considered an attempt to collect a bill or debt.

With the passage of time, it is the business card that has gradually disappeared from the scene, while the business card has become a business mainstay. With the introduction of new card materials, such as plastic and magnetic-backed cards, and the widespread use of color business cards, the business card industry has moved into the modern age in an exciting way. Business card templates now exist to make card design and mass production affordable. A business card is a must for anyone dealing with the public today, and for many it is one of the most important advertising tools.

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