If you have a blog, one of the biggest things you probably struggle with is how to increase your blog traffic. Simply posting to your blog and hoping people find you doesn’t work very well. There are many great tactics and sources for getting people to your site, and we’ll show you exactly how to do it.

#1) Improve Your SEO – Let Search Engines Send You Traffic

If you optimize your website for search engines, you are much more likely to get “organic” traffic from Google and Bing. As people search for different topics, if you have a post on that topic, your blog might show up in the results. The two most important factors that search engines look at are the website URL and the title tag. Add a thoughtful title tag

#2) Add Images to Your Blog Posts

Adding images to your posts is just another way for people to find your blog. Search engines index images and make them searchable. Go to Google and do a search for “snowboarders” and the third item that comes up is Images for snowboarders. If you click on one of those images, it takes you to the site where that image is located.

While uploading your images, make sure to optimize them for search engines:

The file name must be relevant to the image: The file name appears below the image in the search results. Save the image as a JPG file, which is the most search engine friendly. Keep the image larger than 100×100 and smaller than 1200×1200. Be sure to fill in the Alt tag for each image and use an image caption where possible.

#3) Get involved in other communities in your niche

This tactic will not only increase blog traffic, but it will also give you and your blog some name recognition. Many times you have the opportunity to link to your website from these other sites. There are many different types of sites you can get involved with, but keep them as close to your niche as possible. If you blog about snowboarding, the people on a recipe forum probably don’t care about the latest snowboard Burton just produced. The most popular types of sites will be other blogs, forums, and social networking sites. You’re probably already familiar with other sites in your niche, but there’s so much more for you to find. Just do a Google search for your type of site, like snowboarding. You can also get a little creative and do a search for “snowboarding forum” or “snowboarding blog” to find specific types of sites.

As you participate in these sites, keep in mind that you need to add quality to the community. Don’t comment on blogs or forums just for the sake of it. You want to showcase the fact that people should want to visit your blog for its information, humor, or whatever your site offers. Spam comments will convey the wrong message and will not benefit anyone.

#4) Be more socially active

Use Twitter, Facebook and Google+ to share your latest posts and communicate with potential new visitors. LinkedIn is also a great source of many new contacts that can greatly increase your blog traffic. Each of these sites allows you to have a personal account, as well as one for your business/brand, if you have one.

Share your posts and participate in conversations between your networks and others in your niche. If someone re-tweets one of your posts, be sure to say thank you. Social media is all about the social aspect (duh), so you want to make sure that conversations go both ways. A lot of times people don’t want to follow someone who just tweets their blog posts every time, they can subscribe to an RSS feed for that.

#5) Sign up for Q&A sites

Signing up and answering questions on Q&A sites is a highly underrated way to increase blog traffic. If someone is looking for an answer, your blog might have exactly what they’re looking for. Obviously, you should stick to questions that are in the same category as your website and only provide beneficial answers. The two most important sites for providing quality responses are Yahoo! Answers and Answers.com. Two lesser-known sites that are worth participating in are Formspring and Quora. Be sure to link to your website only when the question calls for it, you don’t need to include your website in every one of your answers. Site users will thank you.

#6) Use Your Website Analytics

Hopefully you already have some form of web analytics installed on your website. If not, please install Google Analytics as soon as possible. Analytics will help show you what you’re doing right and what you can improve when traffic comes to your site. For example, if you have a high bounce rate, that means users come to your site and leave without clicking on any additional pages. You can try to reduce this bounce rate by adding recent posts to your sidebar, adding category headers, or anything that might entice visitors to dig deeper into your blog. The analytics will also show where the traffic is coming from and how many people are coming from the source. If you see that a lot of your traffic is coming from Twitter, it might be a good idea to become even more active on Twitter and see if you can make it even better.

#7) Increase the speed of your website. Increasing the speed of your website helps with:

Image: Your visitors should respect your site and feel the professionalism. The faster your site loads, the better it will look. Web Analytics – Speeding up your site will increase all of your site metrics. Sales and subscription conversion: improve the factors that put more money in your pocket. Users won’t wait long for a website to load and they certainly won’t wait to spend their money. To learn how to properly speed up your website, download our free Website Optimization Speed ​​Guide.

If you make an effort to improve (or implement) each of these tactics, you will surely be able to increase the traffic of your blog. The key is to be persistent. Most of the time, you won’t see instant results, but the traffic will start coming in little by little and will build up over time. Good luck and happy blogging!

If you want to make sure you maintain your SEO results and maintain your search engine rankings, you better pay attention to the latest updates from the biggest search engine; Google. Below are some reasons why Mobile First Indexing could be affecting your page.

Mobile usability issues on your site

If your site has mobile usability issues and is difficult to navigate on tablets or phones, it will affect your search engine rankings. You’ll need to make sure that links and buttons aren’t too close together and that the text is readable on all screens. Most likely, if you are using an older template, this is a problem. You may want to get a responsive theme, but this is not enough.

mobile speed test

Once you’re sure your site works well on mobile screens and you’re giving your visitors the best user experience possible, it’s important to speed test it. Most sites, like the Google page speed checker and Pingdom tools, will tell you about page speed on mobile and desktop. Anything under three seconds is good, but anything over six seconds will simply ruin your search engine ranking.

Google Page Score

You will also need to look at your page quality and performance score. Sign in to your Google Webmaster Tools account and check for issues. If there aren’t any, you can still make improvements, especially if your site loads slowly. Consider the source of the traffic. If you have an international audience, you are better off using a CDN service. CDN stands for Content Delivery Network. As an example, if your host is located in Austin, Texas, and all the servers are there, and your traffic is coming from Europe, it will take a while for the server to respond. A CDN service can solve this problem.

How to update your site

It is important that you update your website and check the loading time regularly, especially after installing new plugins or widgets. However, switching to a lighter theme is another option that can work very well. Instead of paying thousands of dollars to a web designer to create a new site, you can simply add speed optimization plugins or change settings manually. Getting a fresh install will likely resolve the issue. You can also get a mobile-first optimized site powered by LMNTs Marketing.

The mobile performance of your website is important. Be sure to check your ranking and page speed to keep traffic flowing.

I was asked to do a specs spot recently. In case you’ve never heard that term, it’s a radio commercial written and produced for a customer who doesn’t know they are a customer yet.

Just as builders sometimes build houses to specs (speculation), radio salesmen call business owners and, as part of their pitch, offer to produce a spec ad so the customer can hear how good their build will sound. radio commercial, if you choose to do so. buy airtime

A good friend from a local radio station thought of me for a specification for one of her potential clients. She had a sales assistant write the ad and email it to me on Voice, and I was to email it to the production person at the station so she could put sound effects and music on it to introduce it to the potential customer.

That’s when the laughs started. The title of this article gives you a clue… think of all the reverb-laden Billy-Big-Voice commercials you’ve heard in your life, telling you about an event you CANNOT miss, and it’s this Friday. …Friday Friday!!!

Yeah, the writing was that bad. The 60 second script was around 75 seconds worth of copy and there were at least 5 different ideas going on. I called my friend. He had asked the sales assistant about the odd style choice, and he said that was all he could think of. My friend and I completely rewrote the ad, removing the clichés, tightening the copy, and focusing on a strong message instead of the three different messages in the original script.

The secret to a good radio commercial is really no secret: engage with the listener, use vivid and descriptive language, keep the copy short, keep the message focused on one thought, include a call to action, and sell the benefit you get. you will get the listener. using this client’s service.

In the meantime, the spec point is done. I hope it will help my friend to get her new account. I know it sounds better without all that Friday… Friday… Friday!!!

Have you ever wondered how there can be so many beauty salons, web design companies, lawyers or Mexican restaurants in the same geographical area? Especially in small populated areas? Perhaps the demand is high. Or, perhaps some of these companies have distinguished themselves by targeting a niche market.

A niche is a special area of ​​demand for a product or service. Not all hair salons, for example, are equal in price, customer service, convenient location and hours, scheduling, stylist experience, etc. The same is literally true for all businesses; web design, marketing consultants, hardware stores, lawyers. The list goes on.

Niche building and marketing to both your general market and your niche is a smart marketing and business strategy. You can’t expect to start a business with millions of competitors worldwide (through the Internet), millions or thousands of regional competitors, and a dozen or more local competitors, and instantly, or easily, gain fair market share without creating a market niche.

Every business has a niche. The key is to identify what that niche is. An online retailer like Amazon.com has a different niche than competitors Barnes & Noble or Borders, which rely more on developing a local presence and foot traffic. A few years ago, DHL featured a brilliant commercial taking on the leading overnight delivery service. DHL did not claim to be number one or have a lower price. Instead, they capitalized on a niche market, being number two and a reliable backup service when you, the consumer, need it most. It was a brilliant campaign.

Identifying or creating a niche means delving into what differentiates your company, product or service from the competition. The typical marketing question is “Why would I buy from you instead of company X?” Your answer is likely just scratching the surface and matches what many competitors might claim. This is where you go deep. Look at their location, hours of operation, years of experience, price, friendly staff, response time to customer inquiries or order processing, the quality of their product or service delivery, the personalized attention, etc.

For example, marketing easy access to your business from a major highway or highway is a niche that should drive traffic and make sales soar. If you’re the only video store in your area, play it. If your video store has a great selection of hard-to-find VHS movies and stays open until midnight, those are two more niche markets. Being a new wholesale supplier in a regional area is great news for your local city and region, creating multiple niches for your business overnight. Claims to be the first, the only, or the original are unique niche selling points that no one else can (legitimately) claim.

Don’t wait for your industry or market to become saturated to identify and market your niche. Start now. Work on both your general market and your niche to develop a strong foundation for success so you can survive when competition intensifies. As your business grows or your industry changes, so will your niche opportunities.

Internet marketing is simply the process of promoting a product or service on the Internet, making it possible for businesses to reach a large number of Internet users around the world.

There are many different types of internet marketing strategies. These include email marketing, social media marketing, video marketing, display advertising, affiliate marketing, or search engine marketing.

Focused and targeted marketing

The reason businesses use internet marketing is because it has enabled unprecedented levels of focused and targeted marketing. Customers search online for solutions to their problems that work and offer good value for money, but with so many businesses online, you need to clearly present to your potential customers exactly the kind of solutions they’re looking for.

Here are 5 ways businesses use internet marketing to their advantage.

1. Know your market

A market or niche is the specific industry that your online business focuses on. Remember that no company can sell to everyone. The more focused you can make your website content, videos, social media posts, and any other marketing messages, the more successful your online business will be.

2. A professional website

If your website looks unprofessional, prospects won’t stick around for long. Even if you implement every internet marketing strategy to get visitors to your website in the first place, if it looks shoddy and unprofessional, they are highly unlikely to consider buying from you.

3. You provide value

Just because the information on your website is free doesn’t mean it has to be junk. In fact, producing high-quality content on a regular basis is a great internet marketing strategy. Make sure your website has information on every product and service you offer.

4. Build a prospect list

Use your website to capture email addresses to build your email marketing list. By doing this, you can connect with your prospects on a frequent basis. By delivering valuable information via email, you’ll help build a relationship with your prospects and show that you know what you’re talking about. That way, they’ll be more likely to buy from you.

5. Monitor trends in your market

Success in internet marketing comes from giving your potential customers what they want and need. Show your potential customers that you know everything about the top products and services available, not just yours. By studying your niche and staying up to date with the latest trends, you can use this information to position your business as the brand of choice.

There are several benefits associated with a properly managed and maintained CRM system, which has made it a buzzword in the business community.

In any business, it helps the organization in many ways, both in terms of offering more to customers and in terms of getting more from them.

Using CRM, a company can:

Provide better customer service

CRM systems provide companies with many strategic advantages, such as the ability to personalize customer relationships, regardless of the employee serving them.

Using CRM, a repository of customer profiles can be maintained, thus treating each customer as an individual rather than a group. In this way, each employee can be better informed about the specific needs and transaction profile of each client.

CRM also helps the organization easily adjust the level of service to reflect the importance or status of the customer.

Better customer service through better responsiveness and understanding helps build customer loyalty and decreases customer agitation. It also helps the company to get continuous feedback from the customers about the product they have purchased.

A good electronics company always wants to follow up with their customers on the items they have purchased, to correct the problem (if any) before it even registers as a complaint.

Increase customer revenue

With CRM data, marketing campaigns can be coordinated more effectively by ensuring that promotions are not directed at customers who have already purchased those particular products.

It also ensures higher customer retention by introducing loyalty programs. A company would never like to see a product to a customer who just recently bought it.

discover new customers

CRM systems help the organization to identify potential customers. By tracking the profiles of its existing clientele, the company can easily devise a strategy to determine the type of people to target in order to return maximum clientele.

For example, if several students at a university sign up with a particular mobile service provider, the company can devise a strategy to target the rest of the university community.

“Cross-sell” and “up-sell” products more effectively

CRM systems make it easy to cross-sell (offer customers complementary products based on their previous purchases) and upsell (offer customers premium products in the same category).

It helps them gain a better understanding of customers and anticipate their purchases (for example, someone buying grass seed in the spring will need fertilizer later in the season).

Help sales people close deals faster

CRM helps businesses close deals faster, through quicker and more efficient responses to leads and customer information. Response time has dropped dramatically for organizations that have been able to implement CRM systems effectively.

Make call centers more efficient

Since every employee has access to customer details and order history, customer selection becomes easier.

CRM helps the organization’s workforce know how to deal with each individual customer based on the customer files available through CRM. Information can be accessed instantly from anywhere within the company.

Simplify marketing and sales processes

CRM helps develop better communication channels. Interactive voice response system, websites, etc. They have made life easy for both the organization and its salespeople.

It allows the company to give its customers the option to choose how they want to communicate with the company.

Each website is designed for a different purpose, which could be to sell a company’s products online, or simply as a brochure to show potential customers what a company does, and then entice them to contact the company for further information. more information.

This article aims to describe the differences between a static website and a content-managed website using a content management system by outlining the benefits and drawbacks for SMEs (small and medium-sized businesses).

We hope this article helps both business users and other website design companies better understand the difference between these two types of websites.

A STATIC WEBSITE

A static website is a website that is designed, created and then hosted by a website designer and is usually programmed using a static language such as HTML or XHTML. Once the website is online, any changes that are necessary require a website designer or someone who knows how to edit, create, or delete web pages.

Static websites are usually much easier to create than a content-managed website, due to the fact that you don’t need to create a database.

ADVANTAGES OF A STATIC WEBSITE

There are a number of advantages of static websites over a dynamic, content-managed website for SMBs, depending on your business:

• Less cost involved
• Simpler to create and host
• Fast download at lower bandwidths

DISADVANTAGES OF A STATIC WEBSITE

• Could cost you more in the long run depending on the frequency of updates
• Long change process as you have to wait for a website designer to have time to make the changes.
• There isn’t as much functionality, so your website might be lacking from your competitors.

A CONTENT MANAGEMENT SYSTEM FOR A WEB SITE

If a business decides that it wants to sell its products online, update its website content as needed, and capture customer details, then a content management system is more than likely the best solution.

A content management system is a system that allows users to quickly and easily add, edit, update, and delete content on your website through the use of an administration section on your website and a database ( usually MySQL, MSSQL or Access). Content management systems use server-side scripting languages ​​such as PHP, ASP, or ASP.net.

The database is used to store information that the user enters through the administration section, and the data is retrieved each time a user accesses the content-managed website.

A content management system is suitable for all types and sizes of businesses, and can be used to handle all types of content, including text, documents, sound, video, and much more.

ADVANTAGES OF A CONTENT MANAGEMENT SYSTEM

• The content can be changed on the website as often as needed, without having to use a website designer or know HTML code.
• Changes can be made immediately due to a much shorter change process
• May be cheaper than a static website in the long run
• Easier to budget for ongoing costs than a static website

DISADVANTAGES OF A CONTENT MANAGEMENT SYSTEM

• The initial cost is normally higher than a static website
• May be a bit slower for low bandwidth users than a static website
• Training may be required depending on the complexity of a content management system

CONCLUSION

This article aims to describe the advantages and disadvantages of both a content-managed website using a content management system (CMS) and a static website.

Both types of websites offer several benefits to each other, however it is becoming increasingly apparent to Strawberrysoup that SMEs want to be able to take care of their own website, without having to ask a website designer to make changes to their site. Web.

New technologies are implemented on an almost weekly basis, allowing web designers and web agencies to build and install content management systems quickly, and therefore at less cost to their clients.

Strawberrysoup has its own proprietary content management system called StrawberrySite, which is a module-based content management system that allows SMEs to choose what aspects of the system they need, such as bulk email, e-commerce, news, or job postings.

ARTICLE AUTHOR: Neil Dennis

WEBSITE: www.strawberrysoup.co.uk

Lewis Wallace and Jessica Giusti have been close friends since kindergarten at NRPS
since 2009. What if Lewis W had to deal with Jessica Giusti moving to Singapore on April 28, 2019?

The future event timeline shows the predicted loss of a friend due to a relocation event abroad
for April 28, 2019 with the news of Sunday March 10, 2019

It’s really hard when close friends move to another country.
But you just have to learn to live without your close friend who has moved away.

I read the internet and here is a summary of the best suggestions:

There is conflicting advice on what to do with younger children (under 7). Some say you should delay telling them until very close to your move. They’ll just worry incessantly about it, and they won’t really understand it. Others say you need to give them plenty of notice so they can prepare.
For older children (ages 8 and up), it’s best to tell them as soon as possible. Give them time to get used to the idea.
Get your child involved in planning a going-away party for their friend.
Show your child on a map where his friend is moving and look it up on the Internet so that he can learn more about it. It can be exciting to see new places.
Have your child make a special gift for his friend. It could be a photo album, drawings of them together, a story. Frame it and give it to them before they leave. When we returned to the UK a few years ago a friend did this for us. We still put it out, watch it and remember them!
Make a photo album for your child to keep. Or get a Flip and videotape the two of you together doing some of your favorite activities.
But you will say goodbye to your close friend forever as you can no longer keep in touch which means you will never see each other again.

But you can’t see your friend anymore because they lost contact.
Read them one of the books about moving friends. Often listening to their feelings in story format can help them understand. At least feel a little better.
Put your child in situations where he can make new friends. Make an effort to have play dates with other classmates. Sign them up for a new activity.
Talk about how your child feels about the move. It’s okay to be sad and cry. If they can’t articulate what they’re feeling, help them. “You’re going to miss Jessica, right?” “Is it very sad that she is leaving?” “Jessica will not return to Sydney, but you will survive
Give them space to deal with it. Dealing with loss is a life lesson.
Of course I’m sad too! I am a good friend of Deb’s and will miss her. I wonder if she’d think it’s weird if I scrapbooked her.

Will Lewis and Jessica’s friendship end on April 28, 2019? Is your prediction true?
Is Jessica moving to Singapore next year?

Did the legendary man get it right again?

Among the best phrases I have read in various Curriculums – This one stands out

“I am an innovative problem solver with a proven track record of extensive business experience motivated by results-oriented approaches, which adds to my dynamic personality and demonstrates my ability to work as a team in a fast-paced work environment. That’s why I know I’m perfect for your company.

Did you find something strange?

Well this wouldn’t be the first or last you’d read if you’re in the industry I’m in.

Here are some more overused phrases on resumes.

The reason to avoid them is that they have lost their freshness due to being overused by too many people, especially those who copy and paste from the internet.

See if you’ve used any, and if you have, be sure to change them.

1. Ability to handle pressure
2. Able to work in a fast paced environment
3. I exceeded all departmental productivity goals.
4. Exceptional and multitasking
5. Expert presenter, negotiator and entrepreneur
6. Have superlative adjectives
7. Including but not limited to – makes the phrase redundant!
8. Introduced new products.
9. Lead a team
10. Managed cross-functional teams
11. My ambition is to reach the top of the corporate ladder
12. Associate with others.
13. Possess 15 years of experience in…
14. Possess leadership and communication skills.
15. Possesses motivation and inspiration skills.
16. Praising perfection
17. Proven track record of success.
18. Quick learner
19. Resolves customer difficulties quickly and tactfully.
20. Results-oriented person
21. Say resume on your resume
22. I talked to existing customers on a daily basis.
23. Stating the Obvious – Reference Available Upon Request
24. Declare what you were ‘responsible for’
25. Strong communication
26. Strong customer service and organizational skills.
27. Take on your duties
28. Team Player
29. Thrives in XYZ environments
30. Make decisions on behalf of management

Also avoid these 51 words if possible, as they are overused quite often.

1. ability to (something)
2. Analytical
3. Attention to detail
4. Best in class
5. Training
6. Creative
7. Dependent
8. Retailer
9. Writing
10. Driven
11. Duties
12. Dynamic
13. Cash (something)
14. Energetic
15. Securing Maximum (something)
16. Enthusiastic
17. Great communicator
18.Expert
19. flexible
20. Formulation
21. Graduated with top honors
22. Tampering
23. worker
24. Highly rated
25. Innovative
26.Leadership
27. Tutoring
28. Motivated
29. Negotiation
30. Organizational
31. Ready to wear
32. Patient
33. Person of the people
34. Preparing
35. Proactive
36. Troubleshooter
37. Processes
38. Proven track record
39. Relationship Management
40. Trustworthy
41. Responsibilities
42. Responsible
43. Results oriented
44. Experienced Professional
45. Entrepreneur
46. ​​​​​​Strategic-Thinker
47. Strong interpersonal skills
48. Team Player
49. Time management
50. Tracking
51. Added value

Unless you’re an incredibly well-connected Solopreneur making a killing and maybe even turning down business, social media will play a role in your branding and marketing strategies. Each platform has its cohort of devoted users and will be a good fit for some businesses, but perhaps less so for others.

The platforms are free, aside from the time it takes to keep your content up to date. No matter how responsive your company’s social media marketing is, time will not allow most Solopreneurs and business owners to maintain a presence on all platforms unless social media management is outsourced. If ROI positively impacts sales revenue, then the investment will be worth it. Let’s take a look at Facebook, Instagram and LinkedIn.

Facebook

The most popular social media platform has 2.19 billion users (Statista, Q1 2018) worldwide. There are slightly more female users than male users and the majority of the demographic is between the ages of 18-44. Data from Forbes magazine indicates that 47% of Americans report that Facebook is their top influencer when it comes to making purchases.

Facebook often offers excellent ROI for B2C companies (somewhat less for B2B). In-store events and promotions, talks, workshops, and other events can be announced to Facebook friends. Content provided in the form of text, photos or video can be uploaded. You can create groups and build communities, or post a customer survey. Share behind-the-scenes information about your business and what it takes to do what you do, and in the process, you’ll attract customers, strengthen your brand, and build relationships.

Sounds like too much work and too much sharing? Then create a fan page and limit your presence to basic information and a good call to action. Keep in mind that your presentation of text, photos and other content should be relaxed and inviting, to create a personal feel (but remember that the context is the business).

instagram

You’ll find 1 billion users (Statista, June 2018) from around the world, 80% from outside the US. 95 million posts are shared daily, many accessed from a mobile device. Approximately 59% of US users are between the ages of 18 and 29. As of Q1 2018, there are 300 million daily users of Instagram Stories and 30% of users have purchased a product.

Visual storytelling, behind-the-scenes photo montages, social selling, brand awareness, customer engagement, and relationship building are all good uses for Instagram. If you are in PR or planning special events/conferences then you will find using B2B worthwhile, otherwise it is B2C as far as I can tell.

Photo sharing, short video trailers, and pithy text posts that include a # hashtag to better distribute your content are ideal content. Add a link to your profile bio. Decide if you want a public or members-only account. Links cannot be shared.

LinkedIn

Considered the gold standard B2B social media platform, LinkedIn has 500 million members worldwide (Statista, January 2018). Business companies large and small, Solopreneurs, corporate and nonprofit leaders, doctors and dentists, any employee with career aspirations, and most college students maintain a profile page. Recruiters use LinkedIn to identify potential candidates for job openings. LinkedIn ProFinder helps Solpreneurs find work for projects.

LinkedIn is a great platform to build a community of professional peers through your connections and share with them your professional story, successes, highlights, and other updates that support your personal brand. My B2B blog posts to my LinkedIn page and my connections are notified of its arrival. Your connections will also share their stories and there is a great opportunity to connect and build relationships.

Professional portfolios, videos, white papers, newsletters, blogs, infographics, SlideShare presentations, and podcasts can all appear on your profile page to add depth to your brand story. You can post links to articles or studies that may be of interest to your contacts. Recommendations and endorsements allow others to verify your professional bona fides and you can return the favor.

In the Groups section, you’ll interact with colleagues within your industry or with alumni from your school. Topics of interest are explored through posted questions and group members can answer and, in the process, get to know each other and possibly forge relationships that lead to business.

Thank you for reading,

Kim